The potential to overuse H1 tags on a website is an thought that really gained traction in the early days of the Internet when search engines did not use sophisticated algorithms to determine which web pages to show in results pages (SERPs) and therefore, the practice of “” became popular. Nowadays, it is clear that search engines have become much smarter but the overuse of H1 tags is still not a practice we would recommend. If you’re trying to rank in Google’s playground, you need to play by their rules.
In any piece of content, the is meant to be used as the main theme of a post, while the H2 and should be used for sub-themes of the topic/. If you start using H1 tags to define paragraphs, you can have a negative effect on your rankings and on your overall .
It’s not the difference between 20 and the top of one, but the more things you have in the correct places in your high quality content along with a low number of technical issues, the better your chances of ranking higher from the beginning.
What is an
You’ve probably seen it before in your browser tab, and wondered what it was. The is the visible heading at the top of a webpage. It’s what people see when they open your in their browser.
What is the use of the in HTML
tags are used in the HTML code of a web to identify an important topic the is covering. H1 tags are used to structure the information on a and to organize the content. The information in the is the main content of the . This is why when building the design and layout of the , you should only use 1 <H1> as a rule.
How important is the for
The H1 is the first heading in the content section of your website’s . It is one of the most important tags for sites to optimize for , and it should be relevant to the content of your site. If you want to get your website to appear in the top results of Google, you should use the wisely to make sure that the most relevant topic is in the most prominent position.
The conclusion to the H1 debate
Though you may be able to find examples of a blog post or 20 out there touting contrary practices to our opinion. We’ve run some basic tests and found that, though having multiple H1’s in your content (or page source) won’t get you dropped to the bottom of the index, pages that had only one H1 on the page tended to rank better in tests.
Not to mention it’s a better user experience when coupled with great design and layout of content with CSS code. Not confusing your visitors is a good thing!
Developers are less concerned about H1 elements in their source code when building sites, but keeping your headings as a list of sections or steps can help answer your searcher’s query more easily and lead to higher authority and ranks.
In our minds, keep things simple and clean and keep your visitors and clients happy!
For 15+ years now Adam has helped business brand, plan, and grow.
With a background in media buying and specializing in data-driven marketing he founded the Painted Brick Digital Agency to act as your in-house marketing and advertising department.
“Cookie cutter doesn’t work in a world that is constantly evolving.”