Case Study:
Family Law Firm

 

SEO Campaign Background

A Sacramento based family law firm faced intense competition locally and underwent significant rebranding after a partnership split. Their primary goal was to rebuild their online presence, increase organic traffic, and drive more client calls.

Phoenix Family Law Attorney Consulting A Client.
A chart showing the growth over time for the Phoenix Family Law Client.

Strategy

We strategically redirected the existing site’s small but notable domain authority to a new domain, focusing on high-value, locally-targeted keywords. Leveraging precise content strategies and aggressive rebranding efforts through PR and link-building, we enhanced domain authority rapidly, and started outperforming competitors on crucial search terms.

Future Growth

The client aims to increase their SEO budget, sustain growth momentum, expand into additional geographic markets, and further solidify their local presence.

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Keyword Performance

Achieved a remarkable 2066.67% increase in local and branded keyword rankings from March 2024 to March 2025 with very little budget available.

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Business Impact:

An additional 4-6 client calls per month, significantly improving client acquisition and market presence.