Guerilla Markeitng

Popeyes guerrilla marketing example

Popeyes restaurant creates a perfect digital guerrilla marketing example

Popeyes is a fast food restaurant that everyone knows, but until recently it wasn’t the mainstream option or even a topic of conversation, mainly because of a negative perception of the brand. They had always been seen as a cheap food chain, but over the past decade, the company decided to change their image from […]

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